Brookdale Senior Living Branding
A peak behind the curtain at my work as a graphic designer for Brookdale Senior Living, one of the largest and highest rated Senior Living providers in the US.
Digital advertising plays an important role in helping seniors and their families discover senior living options. For Brookdale Senior Living, it creates an opportunity to introduce communities, build awareness, and guide people toward information as they consider their next chapter.
Motion graphics combine movement, design, and messaging to capture attention and communicate ideas. For Brookdale Senior Living, they offer a creative way to connect with prospective residents and their families about topics pertaining to senior living.
Print and production design bring a brand’s message into the physical world through materials people can hold, revisit, and share. For Brookdale Senior Living, pieces such as brochures, direct mail, signage, and event displays help showcase communities and build connections with prospective residents and their families.